Can a small business truly benefit from a blog You bet your sweet can-can it might.
OK so that may be too many cans for one article. Bottom line. It is possible to run a small business website and make it lucrative. Here are a few tips on how-
First dont try in order to swallow the whole apple in one bite. Take it slow. You may not need a everyday blog. Start with any weekly blog along with move up from there as you have to.
Secondly create a list of keywords when you do anything. Then target each blog entrance on a single keyword. Compose 150-200 words on of which keyword and url back to your main internet site.
Thirdly dont advertise your competitors. Promote by yourself. No-brainer You would think but I see small businesses promoting their competition all the time.
Fourthly speak to your audience not their way. Invite them to take part. Sponsor contests or even encourage comments and also interaction. Thats definitely what blogs tend to be for.
Blogging are few things new. Its been close to awhile. But it is somewhat new for business. Many corporate blogs are already quite successful but not too many small businesses consider advantage of this no cost promotional tool. My google plus account They must.
A blog on your small company web site gives you brand new content every time you post a blog. Which is very important for search engine saturation. Also just about every link from your website to your web site can be counted as a url by Yahoo and MSN. Google is a little more strict but which could not be important.
For one thing Google is largely the search engine for corporate people and techies. The statistics that show Googles market share are a bit skewed be the big secret.
Those who live on the web utilize Google. They make many searches every day. Most of the people only make one or two searches a day. America online users use AOL. Most new consumers Internet are using Google MSN or America online. If you run a full price business those search engines are more important to you than Google so its important that you understand how your website is being read through them.
Your local organization can benefit from a company website if you understand your customer and deal with each blog to meet their needs. Key thing to remember-
Blogging takes time. Without it dont begin one. At least do not do it every day. Once a week or perhaps twice a week is alright. But keep a consistent schedule.
Use a computer software that allows you to timestamp entries. It is possible to write several at some point and set them to post at an appointed time.
If you cant do it yourself rely on someone else to do it. You can get a web site ghostwriter for as little as 5 per post.
Ensure it is keyword focused for that search engines.
Above all have fun.
Allen Taylor is an award-winning journalist in addition to freelance writer. Seeing that owner of Taylor and Contacts he edits The material Letter ezine controls the article writing process for Article Content Supplier and writes a number of blogs on a pay-for-hire time frame.
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